My approach to leading design is creative, analytical, and comprehensive. I envision and deliver future-ready products, services, and experiences that anticipate emerging trends while addressing today’s needs. With over a decade of experience across healthcare, technology, manufacturing, and consumer industries, I blend design excellence and strategy to guide organizations through complexity and change.

I push the boundaries of what’s possible while solving real challenges and balancing business outcomes. By combining creative vision, systems thinking, and human-centered design, I translate signals of the future into actionable strategies and innovative solutions that drive both growth and meaningful impact. I have a proven record of leading large-scale initiatives, facilitating design thinking workshops, and collaborating across disciplines to turn uncertainty into opportunity.

As an Innovation Principal at MD Anderson Cancer Center, I thrive on building and scaling strategic, human-centric solutions in complex ecosystems. I translate consumer challenges into core principles, methods, and frameworks that advance the future of healthcare. My work spans healthcare, sports experiences, additive manufacturing, and consumer electronics—supported by a knack for discovery, visual storytelling, and executing solutions that shape business opportunities.